Digital Marketing World
Another Planet
Digital marketing is two different words digital means using social media platform which works digitally (0 or 1) and marketing means to publish own products via social media. When these two words joined together suddenly the world is changed. You may say we are into the MARS OF digital marketing. If we go a few years back, traditional marketing was important for every small or big company they use flyers, billboards and freelancers to go for door-to-door marketing. Big companies go for television advertisements. They hire highly competent MBA to make their plans and strategies. Time, money and a big team required, knocking on doors, and using traditional advertising are over. The average person spends at least 5 hours per day online. This simple fact is all the reason why you need a digital marketing strategy. Who is the father of digital marketing? The “father of digital marketing,” Philip Kotler, is often referred to as such. He is an American professor who is credited with founding marketing as an academic discipline and has produced over 60 marketing books. Digital Marketing was founded to help organizations significantly increase and protect their online marketing presence by focusing on three main areas.
We are the authority to help your organization maximize its online marketing presence.
Resources: We provide extensive capabilities utilizing the industry’s best software and practices that provide cost-effective and required results.
Speed: We create and implement solutions on time. At the end of the day, we are people-powered because as technology makes things possible, people make things happen.
Digital marketing, also known as online marketing, refers to advertising delivered through digital channels to promote brands and connect potential customers using the internet and other forms of digital communication such as Search engines. Websites, digital marketing are the components of marketing that use the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media platforms to promote products and services. It connects a business with its customers when they are online, & is effective in all industries. It connects with customers when they are on search engine like GOOGLE through SEO & PPC, on social media with social media marketing, & through email with email marketing.
Most businesses fail to implement their digital marketing strategies:
a. Do not have enough knowledge
b. Do not have enough time
c. Do not have enough experience
Though its looks difficult but not impossible.
GOLF marketing is going to provide you with everything that you need to implement your digital marketing strategy. Planning is a must whatever business just works on that niche. Even three people can work. One partner should be technically digitalized.
Simple steps you can run your own business with only two people. How your business will use?
1. Social Media
2. Search Engines
3. Emails
4. Content to promote your business.
Sounds easy, unfortunately, it is not. But read the golf – marketing blog carefully (wwww.golf-marketingpro.com) and watch videos
Strategic Planning And Research:
Digital marketing is any marketing strategy that takes place through digital means — usually through Internet-connected devices. There are many examples: inbound marketing, email marketing, social media marketing, and content marketing are just a few days. How your business will use social media, search engines, emails, and content to promote your business? That you need to implement your digital marketing. Let’s get straight to the point. The Internet is very simple. You can talk to your friends and family on social media. You can search for your favorite content on Google or YouTube. You can read and learn from blogs you find, and you can check your email and most importantly, you can spend your money!
Affiliate digital marketing strategies may include the use of one or more online channels and techniques to increase brand awareness among consumers.
STRATEGY MINDMAP:
You want people to spend their money with you. Here is the exact digital marketing strategy that will help you triple your sales:
1. Build Your Customers (Facebook or any other easy platform)
2. Grow Awareness & Visibility
3. Drive Website Traffic
4. Convert Traffic
5. Increase Conversion Rate
6. Increase Sales
If you want to increase sales, you must successfully increase awareness, traffic, and conversions.
Digital marketing made everything so simple that everyone is busy. Three or four people can start their own company without an office. In Asia, the more you know the less chance to get a job. Now, most educated guys started their channel to launch themselves. The failure of yesterday becomes the successors of today, it is just because they are your digital platforms to market their product. Old people at least have a chance to speak to someone and deliver their message to others. Take an example of AMAZON AND ALIBABA.
Types of Digital Marketing
1. Search Engine Optimization (SEO):
Search engine optimization techniques may be used to improve the visibility of business websites and brand-related content for common industry-related search queries.
The importance of SEO to increase brand awareness is said to correlate with the growing influence of search results and search features like featured snippets, knowledge panels, and local SEO on customer behavior.
2. Pay-Per-Click (PPC): also known as PPC advertising, involves the purchase of ad space in prominent, visible positions at top search results pages and websites. Search ads have been shown to have a positive impact on brand recognition, awareness, and conversions.
3. Social Media Marketing:
70% of marketers list increasing brand awareness as their number one goal for marketing on social media platforms. Facebook, Instagram, Twitter, and YouTube are listed as the top platforms currently used by social media marketing teams. As of 2021, LinkedIn has been added as one of the most-used social media platforms by business leaders for its professional networking capabilities.
4. Content Marketing:
56% of marketers believe personalized content – brand-centered blogs, articles, social updates, videos, and landing pages – improves brand recall and engagement Marketing.
5. Email Marketing:
Email marketing is a powerful marketing channel, a form of direct marketing as well as digital marketing, that uses email to promote your business’s products or services.
6. Mobile Marketing:
Mobile marketing is any advertising activity that promotes products and services via mobile devices, such as tablets and smartphones. It makes use of features of modern mobile technology, including location services, to tailor marketing campaigns based on an individual’s location.
7. Marketing Analytics:
Marketing analytics is the study of data to evaluate the performance of a marketing activity. By applying technology and analytical processes to marketing-related data, businesses can understand what drives consumer actions, refine their marketing campaigns and optimize their return on investment.
