A brief overview of Digital Marketing Tools
Honey m’ digitally yours
Before I start my blog remember “don’t quit the gym” because the internet surfers are chubby or lazy. Mr, Digital’s marketing requirement is just a laptop, internet connection, and smartphone.
Digital marketing is a science of “two words digital and marketing”.
In my blog on digital marketing, I have tried to gather all the information briefly so that the beginners
Digital is the combination of electronic devices and software “that is ISDN Integrated service of digital network”.
It is an art of showing the product with all possible pros via advertisement on television, billboards, brochures, etc. in a few seconds or minutes is called marketing. A good marketing campaign will help to sell the product easily. Marketing plays a vital role in the whole process.
can start digital marketing easily.
Traditional Marketing Versus Digital Marketing:
Digital marketing is easier than traditional marketing Because traditional Requires money, and time, less effective, and digital marketing no money less time more effective. One laptop smartphone no space no office park gym toilet or any other place.
Types of tools of digital marketing:
Design a campaign for fooclick.com (e-commerce site):
• Blog Post
• Web 2.O
2. Tik Tok
3. Snack Video
1. CONTENT MARKETING:
Content marketing is a powerful tool in digital marketing and applies to all techniques. It is the marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. We have briefly discussed above the term marketing.
It is the skill of understanding the demography and writing according to the product Content writing is the process of writing, editing, and publishing content in a digital format. content can include:
• blog posts
• podcast scripts,
• ebooks or whitepapers,
• press releases
• product category descriptions
• landing page or social media copy.
A Content Writer or Product Marketer:
A Content Writer is a professional who writes informative and engaging articles to help brands showcase their products. They write on a range of subjects and are responsible for creating the best possible written or visual content, from blog posts to press releases.
Types of Content Writing:
Example of Content Marketing:
Content marketing examples include media like newsletters, podcasts, social media posts, and videos.
7 Steps of Content Marketing:
1. Build a Successful Content Marketing Strategy from Scratch in 7…
2. Define your goals.
3. Record your performance metrics.
4. Gather your data.
5. Decide on your content types.
6. Create content.
8. Follow-up for SEO.
5 essential elements of a content marketing strategy these five core elements to be successful:
1. audience personas
2. brand positioning,
3. owned media value proposition,
4. business case, and
5. an action plan.
Search Engine Optimization:
It is the science of keywords. first, we break search engine optimization into two parts.
a) Search Engine:
The search engine is the website whether it’s ours or others. We need a powerful tool to drive that engine.
The optimizer is the key person who knows how to drive the website site and bring it to the top. He should know keywords related to the topic or blog or product.
Types of SEO:
1) On page optimization
2) Off-page optimization
3) Technical Optimization
1) On-page optimization:
Doing SEO of our website or pages fully control of HTML, title pages URLs: it depends on the website, find out the keywords.
What is the keyword? (key and word ): example www.golf-marketingpro.com
The keyword is golf marketing agency and other keywords are golf digital marketing, etc.
These keywords should relate to the topic and be smartly written by the blogger.
2) Off-page optimization:
It means off from own page and go to others website.
To put links on the other page or website. The optimizer has to find out the websites for backlinking. It’s a specialized field.
3) SMM SOCIAL MEDIA MARKETING:
6. Video channels. Youtube, Dailymotion, Vimeo, etc.
7. Whatsapp Business
The above platforms are so user-friendly and practical. Facebook can be used for all purposes within the limits. Similarly, Pinterest has boards to pin the products. Linkedin is the same platform but most business people prefer LinkedIn and Twitter.
Video: YouTube is the king of all. Most of the people rejected by the television media are now the superstar of YouTube.
Youtube is for all ages.
4) Email Marketing:
When considering a definition for email marketing, there are several ways to define it from broad to specific. Essentially, email marketing is the act of sending out emails to customers, both current and prospective. Here are some key components of what a successful email marketing campaign does:
• Direct Email – Emails are sent directly to current and potential customers.
• Retention Email – Frequent and regular emails are sent to current customers.
• Email Placed Ads – Marketing ads are placed within emails sent by others Email marketing is the act of sending out emails to customers, both current and prospective.
You can think of these components as analogous to marketing by mail. Emails sent directly to current and potential customers are like flyers and envelopes that fill a mailbox. Frequent and regular emails are like printed newsletters sent to regular and loyal customers. Marketing ads within emails are like marketing ads within a newspaper or magazine.
5) PPC and Direct Advertising Fundamentals (pay per click):
As the name says pay per click. You have to pay for the website to bring on top fast.
Succeeding at PPC advertising depends mainly on one thing: your ability to persuade people to take action by using just a few well-chosen words. That’s a much more important success factor than understanding the intricacies of search algorithms or the myriad features of the Google AdWords, Yahoo! Search Marketing, and Microsoft ad Center control consoles.
6) Affiliate Marketing:
The word affiliated is very important. Nowadays affiliation with groups plays a vital role. Marketing is the skill to show the product you are selling is the best in the world via advertisements or any other means.
The fastest way of earning is the Content writing about the product in which marketing strategies should be strong. Demography of audience, understanding the person’s requirements. For affiliated marketing, email marketing is the strongest tool and most effective way to communicate. Once you have done the hard work, you will be earning money even when you are sleeping.
Affiliate marketing is one of the oldest forms of marketing:
Affiliates recommend products & when someone purchases those products, affiliates earn a portion of the sale. You have probably seen this business model in the real-estate business. In today’s era, where almost everything is digital, the same form of business conducted online is called “affiliate marketing”.
Android is an open source and Linux-based Operating System for mobile devices such as smartphones, tablets and computers. Android was developed by the Open Handset Alliance, led by Google, and other companies.
Three parts from the definition:-
1) Open source
2) Linux based
3) Operating system
1) Open Source:
1. This source code of a computer program is made available free of charge to the general public.
2. Users can view the code that companies the software and make changes to it they want.
3. Anyone can use the source code and distribute their program from it.
I. Open means license free which we can operate easily with operating system application coding.
II. The development of Linux is one of the most prominent examples of free and open source software collaboration.
2) Linux Based:
Linus kernel Torvalds: The creator of the Linux Operating System, was born December 28, 1969, in Helsinki, Finland. His grandfather had a Commodore VIC-20 that he had the opportunity to work with; by age ten he was already dabbling in programming.
Linus is a family of free and open source software operating systems built around the Linux kernel The development of Linux is one of the most prominent examples of free and open source software collaboration.
Android developed by:
1) Andy Rubin
2) Nick Sears
3) Rich Miner
3) Operation System:
An operating system is a software program that enables the hardware to communicate and operate with software. The operating system is an Interface between user and hardware. The operating system provides a software platform on top of which other programs called application program called can run.
Set of Operating System:
- An operating system
- Middleware is some set of libraries that help the developer work
- Key application SMS phones logs cameras
- Fully customize
Based on the Linux kernel in the architecture the Linux kernel COBOL
Three common Operating Systems used by devices:
ANDROID operation group there are 80 plus companies to give every new feature to the mobile phone.
- Software compare Google, eBay, etc.
- Handset companies HTC, Samsung
- Mobile operators Airtel, Vodafone, etc.
- Semiconductors our processor Intel, etc.
- Commercialization companies advertising companies
Android offers a unified approach to application development for mobile devices which means developers need only develop for Android, and their applications should be able to run on different devices powered by Android.
The first beta version of 2007 was released by Google:
• Android Software Development Kit (SDK)
• The first commercial version, Android 1.0, was released in September 2008.
On June 27, 2012, at the Google I/O conference, Google announced the Android version, 4.1 Jelly Bean.
• Jelly Bean is an incremental update.
• The primary aim of improving the user interface, both in terms of functionality and performance.
• The source code for Android is available under free and open-source software licenses.
• Google publishes most of the code under the Apache License version 2.0 and the rest, Linux kernel changes, under the GNU General Public License version 2.
History of Android:
The code names of android range from A to N currently, and famous food brands such as Astro, Blender, Cupcake, Donut, Eclair, Froyo, Gingerbread, Honeycomb, Ice Cream Sandwich, Jelly Bean, KitKat, Lollipop, and Marshmallow. Let’s understand the android history in a sequence.
• Oct 2003
• July 2005 google acquired Andriod inc and made Andy Rubin the director of the mobile phone platform
• November 2007 open handset alliance was formed OHA
• October 2008 android was open source
• April 2009 and 1.5 cupcakes were released
• Version 1.6 donut quick search
• Froyo control with voice
• Ginger bread 2.3 boost the battery life
• Honey con own tablet
• Ice cream sandwich user controllable customize
• Jelly beans 4.1 using India
• Kit Kat voice of google
• Lolly pop combine both
• Marshmallow the user using now
ANDROID USE IN MOBILE PHONES:
They come in use for communicating through voice, messages, and emails. We can also surf the internet using a phone. Most importantly, we also click photos and record videos through our mobile cameras. The phones of this age are known as smartphones.
Android – Architecture:
The Android operating system is a stack of software components that is roughly divided into five sections and four main layers as shown below in the architecture diagram. Android Architecture
The application programming interface can be easily used by the developer.
Android applications are usually developed in the Java language using the Android Software Development Kit.
Once developed, Android applications can be packaged easily and sold out either through a store such as Google Play, SlideME, Opera Mobile Store, Mobango, F-droid, and the Amazon Appstore.
Android powers hundreds of millions of mobile devices in more than 190 countries around the world. It’s the largest installed base of any mobile platform and growing fast. Every day more than 1 million new Android devices are activated worldwide.
Android is a powerful operating system. Its features are given below:
SQLite, a lightweight relational database, is used for data storage purposes.
GSM/EDGE, IDEN, CDMA, EV-DO, UMTS, Bluetooth, Wi-Fi, LTE, NFC and WiMAX.
c. Beautiful UI:
Android OS basic screen provides a beautiful and intuitive user interface.
d. Media Support:
H.263, H.264, MPEG-4 SP, AMR, AMR-WB, AAC, HE-AAC, AAC 5.1, MP3, MIDI, Ogg Vorbis, WAV, JPEG, PNG, GIF, and BMP.
e. Web Browser:
SMS and MMS.
Android has native support for multi-touch which was initially made available in handsets such as the HTC Hero.
User can jump from one task to another and same time various application can run simultaneously.
i. Resizable Widgets
Widgets are resizable, so users can expand them to show more content or shrink them to save space.
Supports single direction and bi-directional text.
Google Cloud Messaging (GCM) is a service that lets developers send short message data to their users on Android devices, without needing a proprietary sync solution.
l. Wi-Fi Direct:
A technology that lets apps discover and pair directly, over a high-bandwidth peer-to-peer connection.
m. Android Beam:
A popular NFC-based technology that lets users instantly share, just by touching two NFC-enabled phones together.
World’s Best Education System
Education is the most important thing. A systematic education system helps students succeed in their careers and future. It depends on the individual to think and decide their career path. Schools are adopting the new easy ways of education. Teachers must be trained in their respective subjects like science and technology, the science of medical science, etc. During corona, most schools change their system into a digital system of education in which teachers and students, and parents interact with each other. Which is good for parents to check their child’s progress?
Schools system are based on three pillars for building a Strong School Culture administration and teachers should actively recognize what changes need to happen and how they can begin this school to meet the present demand of education. To build a strong schooling system we have to work on three pillars:
Denmark is at the top because of their 99 percent literacy rate. Denmark offers free education from kindergarten to university. Finland is currently ranked as the number one K-12 education system. Because their students consistently have the highest scores in math, science, and reading. Finnish schools also have a very low-key model that allows students to learn at a more relaxed pace.
Countries With The Best Education System Higher Education:
Why these countries are best? Nearly 90 percent of the inventions are made in these countries. They groom the student to choose their career path. It is because of the well-trained teachers and counselors. The system is so well designed no one wants to change but wants to be a part of education. They made education so simple and easy by fulfilling the requirement of the student. In India and Pakistan, every second person wants to be an engineer doctor, or MBA and Chartered Accountant. In India, some parts have the best universities and education systems.
Top Best Countries for Education:
1. The United States
2. The United Kingdom
9. The Netherlands
13. The Netherlands
The 2021-22 Best Countries for Education are ranked based on a perception-based global survey, which used a compilation of scores from three equally weighted country attributes: having a well-developed public education system, whether people would consider attending university there, and if that country provides top-quality education.
The best educational system in the world Survey, evaluation, and comparison.
Education in the United States is provided in public and private schools and by individuals through homeschooling. State governments set overall educational standards, often mandate standardized tests for K–12 public school systems and supervise, usually through a board of regents, state colleges, and universities.
The European School system consists of two years of early education (nursery cycle), five years of primary, and seven years of secondary education.
EVALUATION AND SURVEY:
The United States provides high-quality education offered by internationally renowned teachers. They have the world’s best universities Harvard University, University of Oxford, Yale University, and MIT, the United States has, without a doubt, the best education system in the world.
The United Kingdom is the second most popular educational destination in the world, with about half a million international students enrolling in a variety of programs. The UK has the top 100 universities according to the QS rankings. The United Kingdom has the second-best education system in the world, featuring courses in the arts, literature, and design.
Australia, the world’s sixth-largest country by land, is noted for its excellent education and profess
ional prospects. Australia is a popular study abroad location because it offers a wide range of courses in engineering, administration, architecture, media, business, communication, and art. With seven Australian universities in the top 100 list of QS 2022 rankings, Australia’s education system is among the best in the world. Australian institutions run research institutes in several countries.
The Dutch-based education system has continued an innovative system of teaching methodologies. The higher education system in the Netherlands is the same as in Finland.
Sweden, closed countries Finland, Norway, and Denmark have done very well to maintain their position as one of the top 20 countries in the world with the best education systems. Sweden has a world-class system of education.
France has a magnificent spot on the list of top countries with the best education systems since it has the highest early childhood attendance rate. It is not just the world’s greatest but also one of its most successful educational systems. French educational system has primary, secondary, and higher education levels.
Denmark is certainly a top mention when it comes to discovering the best education system in the world, with a whopping 99 percent literacy rate. Denmark offers free education from kindergarten to university.
Canada has long been a favorite with students and boasts the best educational system globally. According to the Times. Canadian universities are among the best in the world.
Germany has one of the best education systems in the world. It is one of the most friendly countries for international students. The educational institutions here ensure that students receive a high-quality education.
While the beautiful scenery of Switzerland will undoubtedly captivate you the country is also known for making the world’s best colleges.
This technologically advanced nation is renowned for having one of the world’s greatest educational institutions. The educational system in Japan is world-class, and international students can apply for scholarships provided by the Japanese government.
When it comes to countries with the best educational systems, Israel comes in second. Israel is well-known for its intellectual achievements around the world. You can get a Bachelor’s degree, a Master’s degree, or even a Ph.D. in this country, and you will not have to worry about the quality of your education. All universities provide Bachelor’s and master’s degree programs.
Slovenia is substantially smaller than many other countries on this list. The country, on the other hand, has a well-functioning educational system. The University of Ljubljana and Maribor is Slovenia’s top two universities.
South Korea should not be overlooked while discussing the world’s top education system. It is one of the countries that has been working hard to improve the country’s education system, and it has been successful so far.
Finland has one of the best educational systems in the world. In areas like mathematics, science, and literacy, Finland has outperformed many well-known countries worldwide. Universities and Universities of Applied Sciences are the two types of colleges.
When it comes to having the best education system in the world, Taiwan is one of the top performers.
United Arab Emirates:
The United Arab Emirates has been drawing international students for the past few years. Students can pursue a bachelor’s degree, a master’s degree, a doctoral degree, an associate’s degree, or vocational courses as part of their higher education.
TOP Universities in the World:
The decision to pursue higher education at a particular educational institution is critical to one’s academic and professional goals. It is critical to conduct extensive research on various institutions and colleges to identify the best fit for your course preferences, hobbies, and career goals.
As more students want to study abroad and obtain international experience, many academic institutions worldwide offer a diverse range of courses in practically every field of study. This site provides a thorough list of the world’s finest colleges and the primary study destinations you should consider for furthering your education abroad!
- Massachusetts Institute of Technology
- University of Oxford, UK
- Stanford University
- University of Cambridge
- Harvard University
- California Institute of Technology
- Imperial College London
- ETH Zurich- Swiss Federal Institute of Technology
- University College London
- University of Chicago
Which country’s education system is easy?
Finland – a country rich in intellectual and educational reform has initiated the years many books have been written to revolutionize their educational system. They outclass the United States and are gaining on Eastern Asian countries. It is generally believed that the western education system is more creative and forward-thinking in comparison to the Asian education system, which is more reserved and conservative. But contrary to this common belief, according to recent reports, East Asian countries appear at the top of world education rankings.
In Asia for teaching quality, Japan alleviates three universities in the Top 100 list of universities worldwide. It’s such a popular country that it attracts the highest number of international students out of our study abroad countries in Asia.